
Background and philosophy
The name AYAL ROSIN
stands for a high-quality lighting collection for object- shop- and
living areas, as well as for the designer and proprietor of the
enterprise. The main objects of the design philosophy are: clear strong
stylistic idioms, concentration on the substantial functionality, and
the use of high-quality material of optimal processing.
An important sector of the creative work is the intense co-operation
with architects and a close contact with the clients. It is the active
exchange of creative ideas that enables the achievement of new
solutions. The lighting collection offers solutions to the various tasks
in the object- and living-area fields. Besides the series collection
introduced in the catalogue, AYAL ROSIN develops
subject-related special constructions. In object- and living areas the
lighting products distinguish themselves through their clear and
unmistakeable image and functionality.
Ayal Rosin started off with the knowledge and experience obtained
during his academic years , studying industry- and transportations
designs, as well as precision mechanics. Ayal Rosin´s exhibition debut
was in 1996 at the Tendence in Frankfurt, exhibiting one sole product,
the SHOW A4 wall lighting, the first of a thereafter rapidly growing
collection. While the collection was constantly improved in view of
functionality and aesthetics, Ayal Rosin also provided designs for other
lighting manufacturers.
“As simple and clear as my designs are, the way to achieving the
optimal shape proves sometimes difficult for my team and me, and remains
a constant challenge. It is not only the struggle for the correct
proportion to reflect the clarity and power that I wish to achieve.
Smooth handling in production and assembling as well as
customer-friendly maintenance are just as important factors in the
development. In order to guarantee our clients the
environment-friendliness and longevity of our lighting equipment, we are
paying special attention to the use of latest component developments.“